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4 Ideas to help you grow your photography business

Tools to help you succeed

Wed 17 Aug 2022
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Taking the plunge into full time photography can easily get overwhelming without the proper tools, education, and support. But turning your hobby into a business doesn’t have to feel impossible. You can support yourself with tools to help you plan your sessions, book and manage clients, and capture emotion-filled memories.

Here are four ridiculously simple business tips to help you bring your photography dreams to life.

Download the Unscripted App for free and get access to endless posing inspo, biz tools, galleries and so much more!

1. Work smarter, not harder

Look professional and keep yourself organized so you can sleep well knowing you’ve got the right systems in place to support you through your growth. Implementing the right structure and organization into your business from the beginning will make sure nothing ever falls through the cracks and will save you loads of time and stress in the long run.

Unscripted can streamline your client management with a suite of tools designed to help you make the most of your time and keep you on track.

2. Attract your dream clients (and get them to market you to their friends)

As a photographer, you rely on the relationships you build with both your potential clients and your actual clients. Nurturing these relationships is literally the key to your success.

But starting out as a service-based business is not easy these days. With so many other photographers out there, it takes a whole lot more than a good social media presence to start your dream business and keep it alive.

What is the key to building a photography business that sustains you in the long-run?

An incredible client experience!

Unscripted makes it easy to wow your clients so they’re impressed from the get-go and leave each session feeling like they can’t wait to book in their next shoot with you. With beautiful online photo galleries to make your photo delivery feel extra special, to client guides that answer all their questions before they’ve even asked, you’ll make your clients feel cared for every step of the way.

@j.maurerphotography

“As a photographer, you rely on the relationships you build with both your potential clients and your actual clients. Nurturing these relationships is literally the key to your success. “

3. Go out and get what you want.

Learning how to direct your energy in your business will be the difference between getting ahead and burning out. Instead of spending 100% of your time trying to market yourself to the wrong people, develop a strategic approach to time management.

With the Unscripted Directory, you can finally reach more people and get as booked out as you want to be! It’s the place to go to find the jobs you’ve always wanted to shoot. Create a free profile, showcase your work to the world, and curate a professional portfolio in minutes. Then, browse open shoots in your area and quickly send quotes to potential clients who seem right for you!

4. Find a mentor

A lot of us photographers are out here on our own, and it can be a lonely old road sometimes! No matter where you’re at on your photography journey, finding a mentor to show you the ropes is sure to boost your confidence and creativity. Whether they’re self-taught or formally educated, the best photographers consider themselves students for their whole careers!

Why not develop a relationship with someone you can bounce ideas off of, learn from other peoples’ mistakes, and make a new friend while you’re at it? Find yourself the perfect mentor fit with Unscripted’s online directory. Home to a thriving community of creative professionals, you’ll be able to connect with a like-minded community of photographers eager to collaborate and learn together.

The main thing is that you’re doing what you love, in whatever capacity that suits the way you want to live your life. At Unscripted, we’re here to empower photographers like you so you can confidently build the business of your dreams.

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FAQ's

How can I attract more clients to my photography business?

You can attract more clients by creating a professional online presence, optimizing your website for search engines, and using social media marketing to showcase your work.

What are some effective strategies for retaining clients and encouraging repeat business?

Offering excellent customer service, creating loyalty programs, and staying in touch with clients through newsletters and special offers can encourage repeat business.

How do I price my photography services competitively without undervaluing my work?

Pricing should consider your skills, expenses, and market competition. Research local rates and calculate costs to set competitive yet sustainable prices.

What are some innovative ideas to diversify my photography business and increase revenue?

Consider offering photography workshops, selling prints or digital products, or branching into new niches like stock photography or drone photography to diversify your income streams.